Well my earlier post about the keywords on travel may have evinced some interest in the boring professionals of our field.
They might scoff at the trends saying it to be too silly but in the industry where millions of dollars are made and lost on use of single word or letter I feel small observations do matter.
So analysis: - Right for you.
1. ‘Bus’ is the most common medium of travel followed by ‘flight’.
2. Most people type’ bus’ while searching for one and’ flights’ not ‘flight ‘while booking or looking for an air flight.
3. “Travel to, bus to or rail to and flight to” is used more often than “travel from, bus from, rail from “etc
4. Most people worldwide prefer or understand ‘cruise’ as a mode of sea travel rather than ‘ferry’
5. ‘Train’ is used more than ‘rail’
Bye for Now .Hope would meet soon
Thursday, June 28, 2007
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